Framing For The Family

The Children’s Walls

Have your customers ever included their children in the framing process?  It can be surprising, especially when you see them become excited and involved in the selection.  And while encouraging their creativity is a good thing, their young tastes may not quite blend with the home décor.  But their own creativity and design sense works perfectly in one part of the house: their room.

            The walls of a child’s room offer the perfect opportunity for parents to let their children make some important, individualistic decisions.  Perhaps they would like to select a favorite drawing for framing?  Allowing the child to become involved in the decision-making is the key

There are many things to offer parents.  You might suggest using scrap moulding for example (maybe something you have is fun and funky), which will save parents money and may even encourage them to get something else framed.  Or maybe you can add-to the sale with a ready-made frame?  For safety, make sure you frame using Plexiglas.  And for added value, use flexi-points in fitting the artwork so that the parent (or older child) can switch the photograph or artwork anytime they desire.

            It’s always a good idea to frame a few examples to inspire your littlest clients.   Recent reports suggest that children and teens increasingly drive the economy while parents put off their own discretionary expenses; and families are more apt to spend money on items that “feather their nests” in lean times.  The opportunities in this category are truly endless.  Perhaps a “Picture of the Week” that a child can change with Mom or Dad, or a tabletop frame from a family vacation to Disney, or maybe just a framed print or poster featuring the child’s favorite band, movie, or sports hero.  The possibilities are as varied as children’s interests. 

Framing height charts and party remembrance boards signed by friends and family will remind the child of special times and provide lasting memories.  Even a simply framed chalkboard, bulletin board, or certificate can make the child feel like their room is a special place.  You can likewise create shadowboxes in every price range that can house sports memorabilia, trophies or a special keepsake.